Julieta Orellano
Julieta Orellano
Content Manager at oppler. Lover of reading, drinking mate, practicing yoga and being in nature.
Wrote 60 posts
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A strategic alliance is a great connection point to achieve amazing results.
On this occasion, you will learn about the growth achieved by Wrangler and Topic in our Success Stories project and how they worked together to draw up an appropriate strategy to act with focused actions and achieve excellent results.
Let’s learn about this new Success Story
Wrangler: a leading brand in clothing
Wrangler is an iconic brand that has marked the history of fashion since the beginning of the 20th century. Founded in 1904 in Greensboro, this brand became synonymous with quality and style in the 1940s. They began manufacturing jeans and work clothes in a company called Blue Bell . A which was later acquired by the Casey Jones company and . A fina Распаковка модели цепочки создания стоимости: повышение эффективности бизнеса lly adopted . A the name Wrangler in 1947. Since then, it has been chosen by pop culture icons, worn by historical sports figures and by leaders from different areas.
With its innovative fabrics and technology adapted to today’s needs, Wrangler remains a cult brand for young people around the world.
It has more than 150 points of sale around the country and is also f 1000 mobile phone numbers ound in: Chile, Peru, Ecuador, Brazil, Paraguay and Bolivia.
It is a brand that is expanding in Europe and Asia, also taking up the trend and new ways of producing that have less environmental impact globally. To do this, it has a special line called “We Care ” in which the use of water in the manufacture of jeans is reduced by 95%.
