On December 18th, the Japanese government announced that the number of foreign tourists visiting Japan has exceeded 30 million. This figure exceeded 28.69 million last year, and has tripled in the last five years since 2013, when it exceeded 10 million for the first time. As the number of inbound tourists increases, so does cross-border e-commerce, which has continued to grow rapidly in recent years.
On November 15th, PayPal announced the results of their global cross-border e-commerce survey. In this article, we would like to explore the key points of cross-border e-commerce operations based on the results of this PayPal survey and the Asia survey report released by Transcosmos.
Cross-border e-commerce usage rates are high in the Middle East and Africa
PayPal surveyed over 34,000 consumers luxembourg whatsapp data across 31 countries to learn about how and why they shop online, both domestically and internationally.
The results showed that nearly half (50%) of consumers surveyed shop cross-border, with the highest percentage being from the Middle East at 70%, followed by Africa at 62%. Furthermore
, in countries such as Ireland, Austria, and Israel, roughly 80% of consumers surveyed shop cross-border regularly.
Expensive cross-border e-commerce purchases: Apparel, home appliances
The most popular products purchased on what is personalization and why is it important in marketing? cross-border e-commerce sites are clothes and shoes at 68%, followed by home appliances at 53% and toys at 53%.
Looking at the United States as an example, apparel tops the list, followed by jewelry and watches, and hobby goods in third place, suggesting that apparel is a popular item worldwide.
Mobile e-commerce usage rates are high in China, India, and the United States
The use of mobile devices and tablets whatsapp database for e-commerce is also continuing to grow, with half of all purchases now being made on smartphones and tablets, accounting for
53% in China, 48% in India, and 45% in the United States.