Copywriting is many things: words, truth, charm, formulas, structure, psychology, style, design and much more. How do you navigate the streets of this intriguing world? How do you write an engaging and persuasive text? These tips are a practical guide for you ! The title is a promise. And I […]
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Are you sure you know what the first piece of information you should write in a sales text is? I’ll give you 4 options to narrow down the field, the same ones I shared with my contacts on Facebook . Which one would you choose? The discussion was lively and […]
