As part of a content marketing campaign, blog maintenance plays a vital role. Indeed, this step is essential to boost its visibility on search engines and build reader loyalty. Unfortunately, writing a blog article is time-consuming.
However, every company can, one day or another, face peaks in activity and it becomes difficult to devote time to blogging. Discover in this file 3 solutions to make your task easier .
Of course, if you want to focus phone number library entirely on your core business and your key skills, you can always delegate the writing of your blog articles to LAPLUME.MG.
1) Quotes, advice, anecdotes in the form of lists
List-based blog posts are very popular with Internet users. In fact, they are part of the “ snacking content ” family. Writing this type of content is relatively simple and will not take you too much time.
Be aware that there are several ways to build lists. Here are some examples:
- List solutions to achieve something ( 7 ways to become rich )
- List of typologies ( 5 types of women that men like )
- List of prohibitions ( 8 mistakes to avoid when you want to flirt with your teacher )
- List of Risks ( 7 Signs You Are Mentally Ill )
- List of quotes ( 5 inspiring quotes about literature )
- List of anecdotes ( 7 funny anecdotes of globetrotters traveling )
It’s up to you to choose what you like. But don’t forget to cite the author of the quote or the anecdote if you opt for this type of format.
2) Publication of interviews in his blog
Did you know? Interviews are also reading roundup: what’s new in blogging lately? relatively simple types of content to set up. In addition, they take little time to write. To get some, don’t hesitate to contact influential people in your sector . To do this, simply send questions by email. Once the interviewee has answered, you will only have to refine everything before publishing it on your blog.
Also, don’t forget to write a short introduction to the interview as well as a biography of the person interviewed . This will make your article more relevant.
3) Redirect to a high value-added article
It can also be interesting to write an article whose objective is to redirect readers to another post that has generated a lot of interaction in the past. That is, an article that has managed to amass many readers. But if you want to succeed in this redirection operation, you should do a good “tease” around the target article . And for that, write a short introduction on the subject.
Note that you can also link ar numbers multiple articles to give your readers the opportunity to choose the content they prefer. Also, be aware that this clever technique will allow you to reduce your bounce rate .
Now you know that it is entirely possible to create a blog post even if you are short on time.
And remember, the help of an agency specialized in editorial communication can always be of great help to you in your content strategy. For more information on our writing services, do not hesitate to contact us !