Meta released its latest State of Small Business Report aimed to examine the ongoing impacts of the pandemic to SMBs worldwide.
The State of Small Business Report series is based on ongoing surveys of almost 24k business leaders across 30 countries, including 5,324 business leaders from the US.
Meta says that despite vaccine take-up increasing and lockdowns and closures reducing, 20% of SMBs reported that they were not operational or engaging in any revenue-generating activities in January 2022, up from 18% in July 2021. Despite the increased closure rates, employment remained stable. Approximately 11% of businesses reported that employment.
Twitter finally launched keyword search for DMs to locate specific mentions within any DM text.
Had increased, the same percentage as in July 2021,
with significant gains in East Asia and rcs data the Pacific, South Asia, and Sub-Saharan Africa.
Of those who remained open, 30% reported that sales in 2022 were higher than the same period in 2021, while 36% of US SMBs reported an increase in sales.
50% of SMBs globally reported using digital tools to communicate directly with customers, while 38% of SMBs in North America indicate the majority of their sales were made digitally.
More than 200 million businesses use Meta apps every month to create virtual storefronts. Meta’s 71-page State of Small Business Report includes in-depth insights and notes on the ongoing impacts of the pandemic. View full report here.
Social
Twitter Introduces Keyword Search for DMs
Twitter announced the rollout of brazil business fax data list keyword search for DMs, letting users find specific conversations within the direct message. This new updated search option now filters your queries into four segments:
- All – Which displays all the results for your query, including username and key term matches
- People – Highlights relevant usernames based on your search term
- Groups – Shows group chats that use your search term
- Messages – Which now displays any keyword matches in specific DMs
Scanning DMs and looking for previous conversations is now easier and will provide more functionality, especially for customer service and chasing past responses and engagement.
What you can do next
- Make sure your products are business sale lead organized and are easy to find so your followers on Instagram can start tagging your brand’s products when they post.
- Regularly check your Business Profile and Maps details to make sure bad actors have not compromised your information.
- Learn insights from Meta’s State of Small Business Report and replicate best practices that can work for your business.
- Step up your customer service game by utilizing the new Twitter keyword search for DMs, letting you streamline customer engagement and improve your clients’ experience.
Elevate Your Marketing
What Happens When You Skimp on Your Marketing Efforts
Competitors are everywhere in the business world, whether directly or indirectly. With surges of freelancers, the rise of even more competitors, and the ever-changing industry, your marketing efforts can put you ahead.