This is one of the most important points. Remember we said backlinks should be more natural, right?
This is also relevant to your backlink profile. Think of it this way, if you only receive do-follow backlinks, it’s unlikely that your links are unnatural , but rather coming from partnerships, guest posts, exchanges, and other strategies that are against Google’s guidelines.
Therefore, it is extremely important that your backlink profile is as natural as possible.
Tools like SEMrush present the link profile. Take a look at this example of a balanced backlink profile:
Note: Sponsored and UGC are two types of nofollow links. Sponsored is when the link is paid and UGC is when it is a user-generated link, such as a blog comment.
What are the best backlink tools?
To execute a good backlink acquisition telegram number list strategy, it is essential to use the best tools. We will indicate some of them here so that you can choose the most appropriate one for your strategy.
Keep reading, this information is very useful!
Ahrefs
Without a doubt, the most comprehensive how to estimate the market volume tool on the market for backlinks. Ahrefs has a database to make any competitor jealous.
In addition to evaluating your domain’s links, identifying lost and received links, evaluating your backlink profile, auditing your links, and everything else you need to know about your site, the tool is also essential for various backlink acquisition strategies.
Another benefit of Ahrefs is that they provide a series of videos that teach how to use the tool, with basic and advanced tips to create successful strategies.
SEMrush
Another very famous and widely text services used tool on the market is SEMrush . You will basically have the same functions as Ahrefs, with an excellent database (although not as complete).
SEMrush stands out, in particular, for the rest of its tool’s features, such as:
- competitor analysis;
- keyword research
- SEO optimizations.
Being an excellent option for those who can only afford one tool to provide several functions.
There are other great tools similar to SEMrush and Ahrefs, we will list them here in case you are interested in learning about them:
- Moz Link Explorer ;
- Monitor Backlinks ;
- Majestic ;
- Ubersuggest .
Check my Links
Check my Links is a free tool that can add a lot of value to your strategy. It is very useful for fixing broken links on your website and can also be used in Link Building strategies.
You can use the tool to find broken links on potential marketplace partners’ site, we will teach you this link building method later.
Google Search Console
GSC can be very useful for a Link Building strategy, especially since it is a free tool.
With it, you can identify which pages receive the most backlinks and which ones need to be prioritized, which sites link to your site the most, and which anchor texts point to it the most.
All this information plays an important role!
Another cool feature is the Search Console disavow links tool. If your site is receiving toxic links, you can use the tool to disable and request that the links be ignored.
Another possibility for the same function is the tool: disavow.it
In practice: how to get backlinks (link building strategies)?
Of course, we saved the best for last! Everything we teach you is essential for a good strategy and to improve your positioning, however, this information needs to be applied.
Now that you know how to evaluate your links and which pages and links you need to prioritize, let’s look at some backlink acquisition strategies in practice.
1. Link Bait
The first method to acquire backlinks is the most natural of all and is essential for a Link Building strategy.
Remember we said that the first step of a good strategy is to have a site that deserves links? Link bait is exactly that!
The idea is to create content that your readers will love and need to share. Create the best content on the market on certain topics or find ways to differentiate your content from everyone else.
You need something that creates value and differentiates your page from the rest of the market, such as:
- very deep contents;
- exclusive data;
- search;
- unpublished graphics and images;
- a free tool.
The perfect link bait is content that was created to rank at the top of Google, as it must be superior to all competitors.