That said much of the excitement is based on its potential rather than its current capabilities. Because of this few marketers know what content intelligence is or how it might be directly relevant to them. Let Curata help you with this brief overview and at-a-glance infographic. Content intelligence is a nascent form of revolutionary content marketing technology. It allows you to understand everything there is to know about a piece of content—including its context so you can use that knowledge to guide decision making for that piece of content.
It can even automate and execute some
of those decisions. Content intelligence integrates several existing technologies and applies them to content marketing. These include machine learning natural lan phone number library guage processing big data and artificial intelligence AI. Let’s expand on what a couple of these terms mean Big data involves computationally analyzing extremely large data sets to reveal patterns trends and associations; especially those relating to human behavior and interactions.
People use big data for everything
from predicting stock performance to seasonal buying behavior. And it helps the NSA know whether your post about blowing up the joint refers to your bomb-making or DJing skills. AI has a more nebulous definition because what is considered AI is constantly cha by lists nging. One way of thinking of AI is as intelligence exhibited by any device that perceives its environment and takes actions to maximize its chances of achieving a goal.
And big data but it is neither of those two things
It’s the systems and software that transforms data into actionable insights for content strategy and tactics. Content intelligence means having the full context of an indi летни насловни линии за е-пошта vidual piece of content. Not only that but the whole corpus of content. It allows you to make better decisions about anything pertaining to the content in question.