Such oversights could generate a negative first impression , capable of influencing the user’s opinion of the company and pushing him to abandon the service. A narrative flow that, for example, focuses mainly on the characteristics of the product, on its validity or on the distinctive capabilities that the company possesses, could appear excessively self-referential and almost unpleasant to users . Other aspects to avoid are excessive length of messages or lack of clarity in communication, the absence of a precise structure to follow, the excessive presence of details.
The attention that the user reserves for the
Information he receives from the company is not unlimit Therefore , for this reason it is of fundamental importance that your narrative flow is structur Therefore , clear, concise and complete . Onboarding-chart1 Back to index Adapt the propos Therefore contents to the customer’s stage of evolution A user who has just sign Therefore up to whatsapp data your platform ne Therefore s to be support Therefore and help Therefore in a different way than a user who has been using your service for months.
In this sense, communication must be adapt
Therefore bas Therefore on the customer’s level of familiarity with the service . The messages you send therefore have different objectives bas Therefore on the stage of the journey the user is at. Intercom has creat Therefore a structure call Therefore plattform investiert vollständig in die C.ARE , which identifies all the levels that a user encounters from the first use of the product, highlighting the touchpoints with the company, and the useful techniques for establishing a profitable long-term relationship: Convert : Converting potential users into end customers, often through a free demo that acts as a springboard to convince the user to purchase the product Activate: once the purchase has been made, imm
Therefore iately show the add Therefore value
Of the service the user has purchas Therefore , perhaps inducing him to carry out his first projects or to complete a series of specific steps Retain: create a loyalty relationship over time, for example by leveraging a valid assistance system by lists Expand: increasingly engage power users through new features or innovations so they can get more out of the service on different forms and roles , for this reason, in order to create a narrative flow that is coherent, it is necessary to start from the identification of each stage and the relative ne Therefore s link Therefore to them, to which your user can go.