Julian Larrea
Julian Larrea
Co-founder at Loadingplay I Fan of the new generation of entrepreneurs I eCommerce technology and integrations I Host of NDF podcast
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Learn the 5 most effective and innovative practices implemented by E-commerce companies that sell more than a million dollars annually. From experience in the market, you will learn the most effective tips applied by businesses that currently sell more than a million dollars. So, are you ready? Let’s see
1 – Learn to surf
Why should you learn to surf? Entrepreneurs, the world of entrepreneurship and the world of creating companies and the world, especially the world of digital business, are very similar.
Meet Natalie Wilk, the founder of Culotte .
Culotte is a company that sells menstrual underwear, which was born in the middle of the pandemic. Its creator is a German girl, as she had been seeing a wave of women who were interested in this topic of menstrual panties and seeing that no one was taking them. So, she carried out a market study and before doing the entire market fit study, Natalia researched a concept: Nati’s fit. In other words, she decided to find out if it fit this market.
If this business fits your purpose, your way of seeing the world, what you want to achieve in life, then developing this idea, this is like the first concept.
The second concept is brought by
A these three guys: Dakota, Eduardo and Fawad, who some time ago said they Comment prévenir les réclamations d’ass made a brand that in Chile is known as My Cocos .
They also saw a wave coming, they saw a wave of men who were interested in
They saw that a wave of men were coming who wanted to care more about their appearance, their hygiene usa b2b list their personal care, and that the same thing was happening. It wasn’t that there weren’t other actors taking on the issue, there were other actors taking on the issue, there was Philips, there was Samsung, there was Brown, they were taking on the issue, but they were taking it in a very corporate way, they were taking it in a very serious way. So they thought they could do something different, do much more disruptive, creative and humorous marketing, that connects with people.
So, if we compare the Marketing Campaigns with the competition, clearly My Cocos is a brand that attracts much more attention and has much more advantage and opportunity.
The surfer’s method proposes three steps to take advantage of opportunities:
1 – Learn to read trends. In other words, in the case of Nati and in the case of.
