Currently, digital marketing helps many business people to reach a larger audience and can increase sales. This makes digital marketing talent very much needed in any industry.
The increasing need for digital talent has made many people want to learn digital marketing. Fortunately, there are now many platforms that provide a place to learn digital marketing, one of which is podcasts.
Podcasts are an alternative learning for those of you who prefer to learn using audio. There are many podcasts that discuss digital marketing. Before discussing recommendations for digital marketing podcasts, let’s get to know the podcast itself.
Getting to Know What a Podcast Is
A podcast is an audio program that resembles radio. The difference is, podcasts do not require radio frequencies to be listened to, but this program is listened to through audio player platforms such as Spotify and Apple Music. Podcasts are also flexible and can be listened to anytime and anywhere.
Generally, podcasts consist of many episodes and series and discuss various interesting topics or in accordance with the niche you want to raise. One of them is a digital marketing podcast.
Because it is audio and flexible, podcasts are one of the best platforms for learning digital marketing. Currently, there are many digital marketing podcasts that discuss various in-depth topics and case studies. So that anyone who does not have a digital marketing background will understand through podcasts.
What are the digital marketing podcasts that are suitable for you to listen to?
Digital Marketing Podcast Recommendations
The first podcast recommendation comes from the CEO of one of the best digital marketing agencies in Indonesia, namely ToffeeDev, Ryan Kristo Muljono. Indonesia Digital Marketing Podcast discusses a lot about all things marketing through internet buy telemarketing data media along with tips and tricks in digital marketing.
With a duration of less than 15 minutes, you will get a lot of knowledge about strategies, tips and tricks in the world of Digital Marketing to help you implement marketing through digital media. Until now, Indonesia Digital Marketing Podcast has had almost a thousand episodes.
Penarang Digital
Penarang Digital is a podcast that discusses a lot about digital marketing, business, and other digital things presented directly by William Jakfar. In this podcast, William Jakfar talks a lot about digital marketing and business through his own perspective and experience.
In fact, in one of his podcast episodes, William Jakfar also explains how to optimize Facebook Ads and Instagram Ads channels. So for those of you who are learning about both of those things, this podcast is perfect to listen to.
3. Social Media Marketing Podcast
The next podcast recommendation comes from abroad, namely the Social Media Marketing Podcast. This podcast is hosted directly by the CEO of Social Media Examiner, Michael Stelzner.
As the name implies, this niche podcast discusses more about Social Media as a part of Digital Marketing. Some of the themes presented in this podcast talk about Instagram content strategies, building a business with YouTube, building a brand on YouTube, and much more.
Indonesia Digital Marketing Podcast
So for those of you who want to improve your social media marketing strategy, this podcast is perfect to listen to and study well.
4. Everyones Hates Marketers
Still from abroad, this podcast has its own uniqueness from its name, the Everyone Hates Marketers podcast.
Everyone Hates Marketers is hosted the benefits of digital transformation directly by Louis Grenier, a graduate of Wichita State University in Kansas. Reporting from Ahrefs, Everyone Hates Marketers talks about marketing, CRO (customer relations officer), social media marketing, content marketing, SEO to SaaS.
Every Tuesday, Louis always updates his latest podcast episode. On average, Louis’ podcast interviews guest stars who are competent in marketing, so that the podcast content is more interesting and related to the Digital Marketing industry.
Marketing O’Clock
Still talking about English-language podcasts, this time the podcast is hosted by four hosts at once, namely Mark Saltarelli, Christine Zirnheld aka Shep, Jessica Budde, and Greg Finn.
The Marketing O’clock Podcast is part of SEJ au cell numbers or Search Engine Journal, one of the websites that is widely used by SEO Specialists to learn.
All hosts present podcasts with slick wordplay and unique humor. There are various themes that you can learn at Marketing O’Clock, such as online marketing, email marketing, SEO, PPC, and social media.
Also read: Naufal: Former Tech Employee Who Successfully Became a Digital Marketer with SNPL Danacita
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