Target audience – what is it and how to define it
As a marketer, I know for sure: without understanding your target audience, it is impossible to build an effective promotion […]
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The importance of RaterHub Google’s quality evaluator
Typically, companies that excel at creating content have to deal with the possibility of Google ‘s algorithm ranking them highly in search results. This
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How Do We Measure Model Certainty
There are different metrics; we are going to use the Model Certainty entropy score (Formula 1 below). This is a
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Integral Ad Science expands its AI-powered Made for Advertising page solution globally
by itorial Staff with No comments Digital InsightsDigital Marketing Share this content Global mia measurement and optimization platform Integral Ad
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Or Are From Sources That Have Established
And can use this reach to influence large groups of people brands use these influencers . To promote their products
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Emplifi launches comprehensive Unified Analytics data solution to improve CX
By itorial Staff with No comments Data AnalyticsDigital Marketing Share this content Emplifi , a Customer Engagement platform , announc
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Applications of the AI (Artificial Intelligence) revolution in modern marketing
Artificial Intelligence in marketing refers to the use of technologies such as machine learning, natural language processing (NLP), and predictive
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Campaigns to increase interactions are the most used in Meta (42.4%), according to Metricool’s ‘Facebook Ads Study 2024’
By itorial Staff with No comments Digital MarketingSocial networks Share this content Metricool has present the Facebook Ads Study 2024
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Responsible digital values and their environmental impact
Responsible digital refers to the conscious use of digital technologies. This approach takes into account environmental and social issues .
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Engines An Innovative Way To Understand Your Content
Engines an innovative way to understand your content which can improve your visibility on serps . And significantly optimize your
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Choosing the Right Cloud Service Model
Are you struggling to choose the right cloud service model for your business needs? With so many options available in
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Meta introduces an updated video player on Facebook, first on iOS and Android for the United States and Canada
By itorial Staff with No comments Digital MarketingSocial networks Share this content Meta is introducing an updat video player on